by Jackie Kossoff | Jul 23, 2018 | Social Media
Why is it important to Ask for the Sale? Social media users are inundated with dozens, even hundreds of pieces of content each and every day! It becomes second nature to just keep scrolling down the feed. Even if users find your content provocative or inspiring, they...
by Jackie Kossoff | Apr 26, 2018 | Social Media
What is social media engagement? “Engagement” is a metric used to measure likes, comments, shares, replies, direct messages, etc. on a social media post or account. Engagement is measured differently depending on which platform you are using. Why is...
by Jackie Kossoff | Apr 11, 2018 | Branding
What is Brand Photography? Brand photography consists of original photos (or graphics) that are easily distinguishable as coming from your brand. Whether you are a product- or service-based business, setting up your brand photography is a very important step to...
by Jackie Kossoff | Apr 4, 2018 | Branding
If there’s one thing you get out of this post, let it be this: Brand visuals are about so much more than meets the eye! Brand visuals are incredibly important, especially considering the average person believes brand visuals is all there is to branding. However,...
by Jackie Kossoff | Mar 28, 2018 | Branding
I am so excited to share everything about Brand Voice with you! It is one of my absolute favorite topics to talk about! To start off, I want to emphasize that your brand voice will be present in any communication you have with your clients because your brand voice is...