The Power of Social Media Engagement

What is social media engagement? “Engagement” is a metric used to measure likes, comments, shares, replies, direct messages, etc. on a social media post or account. Engagement is measured differently depending on which platform you are using.  Why is...

Brand Photography

What is Brand Photography? Brand photography consists of original photos (or graphics) that are easily distinguishable as coming from your brand. Whether you are a product- or service-based business, setting up your brand photography is a very important step to...